Paid Advertising Services

Ads That Convert.
Not Just Spend.

We run paid campaigns across every major platform — search, social, programmatic, and Amazon. Our team handles the strategy, the setup, and the day-to-day optimisation. You get the results and the reports.

Google Ads Meta Ads LinkedIn Snapchat Pinterest Reddit Programmatic Amazon Ads
📊 Campaign Performance — Last 30 Days
$2M+Ad Spend Managed
3.8xAvg ROAS
150+Active Campaigns
-34%Avg CPA Reduction
Platform Expertise

Every Platform. Every Format. One Team.

We run campaigns across all major paid media platforms — with deep specialist knowledge in each.

Paid Social Media

We manage performance campaigns across Meta, LinkedIn, Snapchat, Pinterest, and Reddit — building full-funnel strategies that drive awareness, consideration, and conversions.

  • Meta Ads — Advantage+, Retargeting, Lookalike, CAPI
  • LinkedIn — Lead Gen Forms, Sponsored Content, B2B targeting
  • Snapchat — Story Ads, Collection Ads, Dynamic Ads
  • Pinterest — Shopping Ads, Promoted Pins, Idea Ads
  • Reddit — Promoted Posts, Conversation Ads, interest targeting
  • Full-funnel creative strategy and A/B testing
  • Audience segmentation — Prospecting, Retargeting, CRM, Lookalike
Meta LinkedIn Snapchat Pinterest Reddit
Meta Ads Manager
3.4x
ROAS
$18.40
CPA
2,841
Purchases
0.94%
CTR
CampaignSpendROASCPAStatus
Prospecting_IN_Conv$52,2843.2x$18.40Active
Retargeting_All_Conv$11,7397.8x$9.75Active
Lookalike_1pct_Conv$28,4104.1x$14.20Active
CRM_Upsell_Conv$5,20011.2x$9.10Learning

Programmatic Advertising

Reach your audience across the board across premium inventory using real-time bidding, private marketplace deals, and data-driven targeting — through DV360, The Trade Desk, and more.

  • DV360 (Display & Video 360) — full campaign management
  • The Trade Desk — omnichannel DSP campaigns
  • Private Marketplace (PMP) deal activation
  • Connected TV (CTV) and OTT advertising
  • Audience data management — 1st, 2nd, 3rd party
  • Brand safety, viewability, and fraud prevention
  • Real-time campaign optimisation and reporting
DV360 The Trade Desk CTV / OTT PMP RTB
DV360 — Campaign Manager
1.2B
Impressions
72%
Viewability
$1.85
CPM
1.5x
ROAS
Line ItemTypeImpr.CPMViewability
Brand_BigMoments_DisplayDisplay4,25,14,038$1.8574%
AlwaysOn_Video_CTVCTV78,54,063$2.0689%
Retargeting_Display_INDisplay10,85,800$1.5168%
PMP_PremiumInventoryPMP3,80,87,198$1.7981%

Amazon Advertising

Drive sales on the world's largest e-commerce platform. We manage Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon DSP — optimising for ACoS, ROAS, and NTB growth.

  • Sponsored Products — keyword and ASIN targeting
  • Sponsored Brands — headline search and video ads
  • Sponsored Display — on and off Amazon retargeting
  • Amazon DSP — programmatic display and video
  • ACoS / ROAS optimisation and bid management
  • New-To-Brand (NTB) customer acquisition strategies
  • Product listing optimisation and A+ content guidance
Sponsored Products Sponsored Brands Amazon DSP ACoS
Amazon Ads Console
18.4%
ACoS
5.4x
ROAS
$84,210
Revenue
42%
NTB %
CampaignTypeSpendSalesACoS
SP_ExactMatch_TopASINsSP$8,420$52,84015.9%
SB_Brand_VideoAdsSB$4,200$18,90022.2%
SD_Retargeting_ViewsSD$2,100$8,40025.0%
DSP_Awareness_INDSP$5,800$22,10026.2%
Our Services

Everything We Deliver

Full paid media management — from the first audit to ongoing optimisation and reporting.

🔍

Detailed Account Audit

Full analysis of your existing campaigns — structure, targeting, creatives, bidding, tracking, and wasted spend. If starting from scratch, we build the right foundation from day one.

🎯

Strategy & Planning

Data-driven media plans with clear KPIs, budget allocation across platforms, audience frameworks, funnel mapping, and projected performance benchmarks before we spend a rupee.

⚙️

Campaign Setup

Complete full setup — pixel/tag setup, campaign structure, audience creation, creative upload, bid strategy configuration, and conversion tracking verification.

📊

Reporting Suite

Pacing reports, weekly performance reports, Monthly Business Reviews (MBR), and Quarterly Business Reviews (QBR) — with fully automated dashboards so you see data in real time.

🤖

AI + Human Optimisation

We combine Claude and ChatGPT-powered analysis with expert human judgment — catching opportunities and inefficiencies faster than manual review alone.

Report Automation

Custom Looker Studio dashboards, automated Supermetrics pulls, and scheduled report delivery — so you never have to wait for data or chase an account manager for an update.

Account Audit

We Start With a Full Account Audit

Before we spend a single rupee, we understand exactly where your current campaigns are wasting money and where the opportunities are.

01

Account Structure Review

Campaign hierarchy, ad set structure, naming conventions, and account organisation — identifying inefficiencies and redundancies.

02

Tracking & Pixel Audit

Full verification of pixel health, event tracking, conversion windows, and attribution setup — ensuring every conversion is captured correctly.

03

Audience & Targeting Analysis

Review of current audience segments, overlap analysis, targeting efficiency, and identification of untapped audience opportunities.

04

Creative & Copy Review

Performance analysis of all ad creatives — CTR, CVR, fatigue detection, and creative recommendations based on data.

05

Wasted Spend Report

Identification of underperforming campaigns, ad sets, and placements wasting budget — with clear recommendations for reallocation.

🔍 Account Health Score
74/100
Good — Room to Improve
Tracking Setup
92/100
Campaign Structure
68/100
Audience Quality
72/100
Creative Performance
54/100
Bidding Strategy
84/100
Wasted Spend
48/100
Est. Recoverable Budget~$28,400/mo
Reporting & Analytics

Reports That Actually Tell You Something

We've seen too many agencies send a PDF with a lot of green arrows and call it reporting. Our reports tell you what actually happened, why, and what we're doing next.

📅 Budget Pacing Report — May 2026Updated daily · Auto-generated
PlatformMonthly BudgetDays ElapsedExpected SpendActual SpendRemainingPacing %Daily AvgStatusProj. EOM
Meta Ads$150,00018/31$87,097$91,240$58,760104.8%$5,069⚠ Over$156,827
Google Ads$120,00018/31$69,677$68,450$51,55098.2%$3,803✅ On Track$117,914
LinkedIn$45,00018/31$26,129$19,820$25,18075.8%$1,101🔻 Under$34,120
Snapchat$30,00018/31$17,419$17,840$12,160102.4%$991✅ On Track$30,726
Pinterest$20,00018/31$11,613$9,420$10,58081.1%$523🔻 Under$16,236
Amazon DSP$60,00018/31$34,839$35,100$24,900100.7%$1,950✅ On Track$60,500
↳ Total$425,000$246,774$241,870$183,13098.0%$13,437✅ On Track$416,323
📈 Weekly Performance Report — W20, May 2026Week of May 13–19
PlatformSpendImpressionsCPMClicksCTRCVRConv.RevenueROASCPAFreq.WoW
Meta Ads$21,2404,218,304$5.0439,6520.94%2.90%1,148$71,7503.4x$18.502.8↑ +0.3x
Google Ads$15,820842,103$18.7948,8415.80%2.91%1,420$69,6084.4x$11.14↑ +0.4x
LinkedIn$4,620584,201$7.914,2180.72%1.00%42$12,6002.7x$110.003.2↓ -0.2x
Snapchat$4,1002,840,200$1.4412,8410.45%1.82%234$11,7002.9x$17.524.1↑ +0.1x
Amazon DSP$8,2001,842,084$4.4514,2100.77%2.70%384$44,2885.4x$21.352.1↑ +0.8x
↳ Total$53,98010,326,892$5.23119,7621.16%2.64%3,228$209,9463.89x$16.722.9↑ +0.3x
📋 Monthly Business Review (MBR) — April 2026Full month summary
MetricApr 2026Mar 2026MoM ChangeTargetvs Target
Total Spend$402,840$384,200+4.8%$400,000✅ +0.7%
Total Revenue$1,582,418$1,394,204+13.5%$1,400,000✅ +13.0%
Blended ROAS3.93x3.63x+0.30x3.5x✅ Exceeded
Total Impressions42,184,20038,420,100+9.8%40,000,000✅ +5.5%
Blended CPM$9.55$10.42-8.4%$10.00✅ Better
Total Clicks482,104412,840+16.8%420,000✅ +14.8%
Blended CTR1.14%1.07%+6.5%1.00%✅ Exceeded
Total Conversions12,84111,204+14.6%11,500✅ +11.7%
Blended CVR2.66%2.71%-1.8%2.50%✅ Above Target
Avg CPA$31.37$34.29-8.5%$35.00✅ Better
Avg Order Value$123.24$124.44-1.0%$120.00✅ Above Target
Avg Frequency2.843.12-9.0%3.00✅ Better
📊 Quarterly Business Review (QBR) — Q1 2026Jan – Mar 2026
QuarterSpendImpressionsCPMCTRRevenueROASConv.CVRCPAAOVQoQ ROAS
Q1 2026 (Jan–Mar)$1,184,200124,182,004$9.541.12%$4,284,1023.62x38,4202.74%$30.82$111.51↑ +0.44x
Q4 2025 (Oct–Dec)$1,042,100108,420,840$9.611.04%$3,380,8843.24x32,1042.84%$32.46$105.30↑ +0.28x
Q3 2025 (Jul–Sep)$914,20098,241,820$9.310.98%$2,734,8202.99x28,4022.94%$32.19$96.29↑ +0.12x
Q2 2025 (Apr–Jun)$842,10088,642,104$9.500.92%$2,418,2042.87x24,1822.97%$34.82$99.92
AI + Human Intelligence

AI-Powered. Human-Perfected.

We combine the speed of AI with the judgment of experienced media professionals — giving you the best of both worlds.

🤖
What AI Does
Speed, scale, pattern recognition
  • Analyse millions of data points across all campaigns simultaneously
  • Detect spend anomalies, pacing issues, and performance drops in real time
  • Generate audience hypotheses and creative briefs across the board
  • Automate routine bid adjustments and budget pacing corrections
  • Produce first drafts of weekly reports and insight summaries
  • Identify statistically significant A/B test winners faster
  • Forecast end-of-month performance based on current trajectory
🧠
What Humans Do
Judgment, context, strategy
  • Interpret AI outputs and apply business context before acting
  • Make strategic decisions on budget reallocation and platform mix
  • Review and refine AI-generated creative recommendations
  • Build and maintain relationships with client teams
  • Spot macro trends and market shifts that data alone can't explain
  • Decide when to override automated bid strategies with manual control
  • Deliver QBR presentations and strategic roadmap planning
🔮

Claude Agents — Automating the Routine, Amplifying the Strategic

We use Claude AI agents to automate wherever it makes sense — from pulling cross-platform data and generating insight summaries, to flagging underperforming campaigns and drafting optimisation recommendations. This means our team spends less time on spreadsheets and more time on strategy that actually moves your numbers. Every automation is supervised and validated by a human expert before action is taken.

Automated Reporting Performance Alerts Insight Generation Budget Anomaly Detection Creative Analysis Audience Research Bid Recommendation
🔮 Claude Agent — Campaign Intelligence Live example of how Claude analyses your accounts
📊 Slide 1 of 5 — Weekly Performance Analysis
A
Analyse this week's campaign performance across all platforms and give me the top 3 clear insights.
C
I've analysed your week 20 data across Meta, Google, LinkedIn, Snapchat, and Amazon DSP. Here are your top 3 clear insights:
✅ Top 3 Insights — Week of May 13–19
  • Meta CRM audience is severely under-invested — delivering $11.26x ROAS at only $334 spend. Recommend shifting 15–20% of Prospecting budget here immediately.
  • LinkedIn is under-pacing by 24% — at current trajectory you'll end the month $10,880 under budget. Increase daily cap by 30% or broaden job title targeting.
  • Google PMax is your top converter — 3,841 conversions at 4.4x ROAS. Recommend increasing budget by $8K/week while efficiency holds.
A
What's the estimated revenue impact if we act on insight #1 today?
C
Based on current CRM ROAS of 11.26x and shifting $2,000/week from Prospecting: estimated incremental weekly revenue = $22,520 at no additional budget. Prospecting ROAS is 0.16x — that budget is currently losing money.
⚠️ Slide 2 of 5 — Automated Pacing Alert
C
🚨 Automated Pacing Alert — May 18, 2026 at 9:02 AM
⚠️ 3 Pacing Issues Detected
  • Meta Ads over-pacing 104.8% — projected to overspend by $6,827 this month. Recommend reducing daily budget cap from $5,400 to $4,900.
  • LinkedIn under-pacing 75.8% — will end month $10,880 under. Increase daily budget or expand B2B audience targeting to Tier 2 titles.
  • Pinterest under-pacing 81.1% — projected to underspend by $3,764. Check creative fatigue — CTR has dropped 22% week-over-week.
No action taken automatically. Please review and confirm recommended changes.
A
Apply the Meta budget reduction and draft an email to the client about LinkedIn.
C
✅ Meta daily budget reduced from $5,400 → $4,900 (confirmed). Draft client email ready:

"Hi [Client], quick update on your LinkedIn campaigns — we're tracking 24% under budget for May. We're expanding targeting to include VP-level titles in the Financial Services and Healthcare verticals, effective today. No budget increase needed. We'll monitor closely and update you Friday. — Disoci Team"
🎨 Slide 3 of 5 — Creative Performance Analysis
A
Which Meta ad creatives are showing fatigue and which ones should we scale?
C
Analysed 24 active creatives across your Meta campaigns. Here's the breakdown:
🚀 Scale These — Strong Performance
  • Video_UGC_ProductDemo_v3 — CTR 2.4%, CVR 4.8%, ROAS 5.2x, Frequency 1.8 → Scale budget +40%
  • Carousel_BeforeAfter_v2 — CTR 1.9%, ROAS 4.1x, low fatigue → Expand to new audiences
📉 Fatigue Detected — Refresh Needed
  • Static_Banner_Offer_v1 — Frequency 4.8, CTR dropped 61% vs Week 1 → Pause immediately
  • Video_BrandStory_30s — Thumb-stop rate 12% (benchmark 25%) → Replace with shorter cut
📋 Slide 4 of 5 — Automated Report Generation
A
Generate this week's client report summary and pull the key highlights for the MBR deck.
C
✅ Weekly report generated. Pulling data from Meta, Google, LinkedIn, Snapchat, Amazon DSP via Supermetrics…
→ Fetching Meta Ads API... ✅ 847 rows
→ Fetching Google Ads API... ✅ 1,204 rows
→ Fetching LinkedIn API... ✅ 312 rows
→ Fetching Amazon Ads API... ✅ 628 rows
→ Aggregating cross-platform data... ✅
→ Generating insight summary... ✅
→ Formatting Looker Studio dashboard... ✅
→ Report ready in 14 seconds.
MBR Key Headlines: Blended ROAS improved to 3.93x (+8.3% MoM). Total conversions up 14.6% vs March. CPA decreased to $31.37 (-8.5%). Budget fully used at 98.8% pacing. Recommend maintaining current mix for May with LinkedIn budget reallocation.
A
Send the report to the client and schedule next week's review.
C
✅ Report emailed to client@brand.com with Looker Studio dashboard link. ✅ Next weekly review scheduled for May 26, 10 AM IST. Calendar invite sent to team and client.
📈 Slide 5 of 5 — Spend vs Revenue Trend
Monthly Spend vs Revenue — Jan to May 2026
Spend Revenue ROAS
$500K $400K $300K $200K $100K 2.87x 3.24x 3.42x 3.62x 3.93x Jan Feb Mar Apr May $280K $320K $350K $384K $403K $804K $1.04M $1.20M $1.39M $1.58M
$1.74M
Total Spend
$6.03M
Total Revenue
3.47x
Avg ROAS
+37%
ROAS Growth
1 / 5
Case Studies

Results We've Delivered

Real campaigns. Real numbers. Here's what we've achieved for brands across industries.

🛍️ D2C Beauty Brand — Meta Ads Meta · Instagram
4.2xROAS
-42%CPA Drop
3.1xRevenue

Rebuilt campaign structure from scratch, implemented Advantage+ shopping, and launched CRM retargeting. Took ROAS from 1.6x to 4.2x in 90 days while reducing CPA by 42%.

🏢 B2B SaaS — LinkedIn Ads LinkedIn
68%CPL Drop
3.8xMore Leads
12%Lead → Deal

Shifted from broad interest targeting to job title + company size segments with Lead Gen Forms. CPL dropped 68% while lead quality improved significantly — 12% of leads converted to deals.

🛒 E-commerce Brand — Google Ads Google · PMax
5.2xROAS
+184%Revenue
-28%CPC Drop

Migrated from Standard Shopping to Performance Max with optimised asset groups and audience signals. Revenue grew 184% in 6 months with ROAS climbing to 5.2x.

🌐 FMCG Brand — Programmatic DV360 · TTD
1.8xBrand Lift
72%Viewability
-31%CPM Drop

Ran a multi-market programmatic campaign via DV360 with PMP deal activation and CTV placements. Achieved 72% viewability and 1.8x brand lift while cutting CPM by 31% vs. direct buys.

Testing Framework

We Test Everything. Always.

Every assumption is a hypothesis. Every hypothesis gets tested. That's how we consistently improve performance.

A/B

Creative Testing

Systematic testing of headlines, visuals, CTAs, and formats — with statistical significance thresholds before declaring winners.

🎯

Audience Testing

Testing prospecting segments, lookalike percentages, interest combinations, and custom audience sources to find the lowest-CPA audiences.

💰

Bid Strategy Testing

CBO vs ABO, manual vs automated bidding, target CPA vs target ROAS — we test bid strategies to find what delivers the best efficiency.

📐

Landing Page Testing

We flag underperforming landing pages and collaborate with your team to test page variations that improve post-click conversion rates.

📅

Dayparting & Schedule

Testing delivery schedules, day-of-week patterns, and hourly bid adjustments to maximise conversions during peak performance windows.

🔀

Platform Mix Testing

Incrementality testing across platforms to understand true contribution of each channel — avoiding double-counting and budget waste.

Best Practices

How We Run Campaigns Differently

Standards we follow on every account — no exceptions.

🏗️

Clean Account Architecture

Every campaign follows a clear naming convention, logical structure, and documented rationale — so any team member can pick it up instantly.

📍

Conversion Tracking First

We never run a campaign without verified conversion tracking. No pixel? We fix it before we spend.

🚫

Negative Keyword Hygiene

Weekly search term audits on all Search campaigns — removing irrelevant queries and protecting budget from wasted clicks.

📊

Attribution Transparency

We always show data-driven attribution alongside last-click — so you understand the true customer journey, not just the last touchpoint.

🔁

Weekly Optimisation Cadence

Every account gets a structured weekly review — bid adjustments, audience refinements, creative refreshes, and pacing corrections.

🔒

Brand Safety Standards

All programmatic campaigns run with verified brand safety controls — exclusion lists, viewability thresholds, and fraud prevention active.

📉

Creative Fatigue Monitoring

We track frequency and engagement drop-off on all social campaigns — refreshing creatives before performance declines, not after.

🤝

Full Account Ownership

All accounts are created and owned by you. We never hold campaigns hostage — you have admin access to everything, always.

🚀 Free Account Audit Included

Ready to Scale Your Paid Ads?

Tell us about your brand and current campaigns. We'll come back with a free audit and a clear plan to improve your results.

🎉

Request Received!

We'll review your details and get back to you within 24 hours with your free audit.

Or reach us at Info@disoci.com · +91 9652295670